Embrace Digital Power

Blueprint implementation for time-pressed entrepreneurs.

Shed tech fears, secure a robust online presence, and skyrocket your leads today.

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MODULE ONE

Introduction to Digital Growth

OUTCOME

Understand the basic landscape of digital marketing.

DESCRIPTION

Kickstart your journey by demystifying technology and introducing the digital tools that can transform your business.

MODULE TWO

Crafting Your Digital Strategy

OUTCOME

Develop a tailored digital marketing strategy.

DESCRIPTION

Craft a clear, actionable strategy to effectively use digital platforms for business growth.

MODULE THREE

Website Optimization

OUTCOME

Achieve an optimised, user-friendly website.

DESCRIPTION

Transform your website into a powerful tool for attracting and engaging customers.

MODULE FOUR

Social Media Marketing

OUTCOME

Establish a strong, engaging social media presence.

DESCRIPTION

Master the art of social media by learning to create content that resonates with your audience.

MODULE FIVE

Content Creation

OUTCOME

Maintain a consistent flow of high-quality content.

DESCRIPTION

Streamline your content creation process to consistently produce valuable content that attracts and retains customers.

MODULE SIX

Lead Generation Techniques

OUTCOME

Increase in quality leads.

DESCRIPTION

Enhance your techniques to attract more leads who are interested in what you offer.

MODULE SEVEN

Email Marketing Foundations

OUTCOME

Develop a functional and effective email marketing strategy.

DESCRIPTION

Discover how to build and maintain an email list that drives results and enhances customer loyalty.

MODULE EIGHT

Utilising Analytics

OUTCOME

Gain the ability to make data-driven decisions.

DESCRIPTION

Learn how to gather insights into your website and social media performance to better understand your audience's behaviour.

MODULE NINE

Conversion Rate Optimization

OUTCOME

Improve conversion rates on your platforms.

DESCRIPTION

Learn how to turn visitors into customers through testing and optimising different elements of your marketing funnel.

MODULE TEN

Automating Marketing Tasks

OUTCOME

Save more time to focus on core business activities.

DESCRIPTION

Implement automation in your marketing processes to increase efficiency and reduce time spent on repetitive tasks.

MODULE ELEVEN

Scaling Your Digital Efforts

OUTCOME

Prepare to scale operations smoothly.

DESCRIPTION

Prepare your business to scale up efficiently with sustainable strategies that support growth.

MODULE TWELVE

Action Planning and Future Steps

OUTCOME

Develop a clear plan for continued growth beyond the programme.

DESCRIPTION

Consolidate your learning and plan forward to continue progressing towards your business goals.

Modules

1 Self Discovery

This is the starting point, you embark on a journey of self-discovery. By identifying your ideas, values, interests, passions, and strengths, you’ll be able to start to map out a meaningful and fulfilling future beyond your current role and identity.

Duration: 3 hours

2 Purpose Discovery

The 'Purpose Discovery' module involves deep, perhaps lengthy, reflection exercises and visualisation techniques to help you discover and validate your new purpose beyond your work identity. You will leave this module feeling empowered and confident about your next phase of life.

Duration: 3 hours

3 Process Development

In this ‘foundation’ module, you’ll start to build a clear roadmap for your journey into the future. Through a clear understanding of goal-setting and action planning, you’ll gain the tools and techniques you need to navigate this significant transition. You may well find this quite different from any change you’ve managed before.

Duration: 3 hours

4

Support Development

This module will guide you in how to prepare yourself for the way forward. You’ll learn to ‘let go’ of the ‘past’ and the need for forgiveness and gratitude to facilitate this. We’ll discover who and what to avoid and how to identify ‘partners in believing’ who’ll support you in what may be a complex period of setting yourself free.

Duration: 3 hours

5 Managing Transition

Building on the previous module, you'll learn stress management techniques, how to deal with anxiety, and resilience-building strategies. You’ll learn to have faith and belief in yourself and transmit this to others. We’ll revisit the work you did in Modules 2 and 3 and fill out any additional detail or clarity. This module prepares you emotionally to manage the way forward seamlessly.

Duration: 3 hours

6 Harvesting Transition

In this module you’ll ‘launch’ your new ‘business’ of being YOU in ‘life-after-work’. You'll learn confidence-building exercises and ongoing action planning techniques to face any future fears and uncertainties. By paying attention to your intention without tension and with the support of your ‘team’ you can be confident your expectations will be met. This module ensures you step into your next phase ‘Powered Up’ with a sense of renewed significance and life force. Perhaps it’s time for a ‘starting party’!

Duration: 3 hours

Who is it for?

An Australian small to mid-size business owner or entrepreneur.
Struggling with time management and finding marketing technology overwhelming.
Eager to increase leads and grow your business using social media and your website.

Who is it not for?

Not a business owner or entrepreneur.
Comfortable with new technology and have a structured marketing strategy.
Not looking to grow your business or increase leads using digital platforms.

About Paul Matenaar

I'm Paul Matenaar, a life coach with 20 years of experience dedicated to empowering Australian small to mid-size business owners and entrepreneurs. I specialise in helping those overwhelmed by technology and limited by time to utilise digital tools effectively. My coaching approach is shaped by an extensive background in marketing and strategic management, along with practical experience from running my own business. I'm passionate about converting your stress and fear of the digital world into confidence, helping you achieve greater visibility and increased leads.